All too often B2C strategies and tactics are applied to B2B companies, when in reality they should be treated as two entirely different ball games. To discover the right playbook to use for client relationships in B2B business, the Minnesota chapter of the Business Marketing Association BMA-Minnesota) will host “Learn to Create a System that Achieves Sustainable, Predictable and Profitable Growth!” on Tuesday, July 13, 2010
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BMA-Minnesota – Turning Clients into Key Players
New graduates can join the Minnesota Women in Marketing and Communications (MWMC) for only $58! Encourage the new grads in your life to get involved early. It never hurts to build a strong network and the MWMC can help them expand their knowledge and deepen their expertise, while connecting with knowledgeable professionals.
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New Graduates can Join MWMC for $58
JCK's June issue spotlights some up and coming jewelry designers that you should be paying some attention to. One in particular that caught my eye was jewelry designer Julie Liu, who is the creative force behind the MIA PEZZI Couture Jewelry brand.
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Hot Jewelry Brand to Watch: MIA PEZZI
So you want a job at Volkswagon's TN manufacturing plant? Then be ready for a workout! The Chattanooga location has its newly hired employees hitting the gym before settling into their position at VW.
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Do Employee Fitness Programs Work? Volkswagon Mandates Fitness For New Employees
Gia Vitali has joined Exponent PR as a counselor with the agency’s public affairs and crisis management team. Vitali has an extensive background in public policy, community organizing and strategic communications. Most recently, she served as campaign manager for the Thissen for Governor campaign.
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Vitali has joined Exponent PR
As if being a mother of five and a New York Times bestselling author weren’t enough (upcoming titles include WHITE HEAT, BODY HEAT and KILLER HEAT), award-winning novelist Brenda Novak is also a true philanthropist. Wrapping up its 6 th year, Novak’s Online Auction for Diabetes Research, benefitting the cure-focused work of the Miami-based Diabetes Research Institute ( DiabetesResearch.org ), surpassed the $1 million mark.
Staycations are so 2009. I don't know about you, but soaking my feet in the kiddie pool in my backyard is not how I want to spend my summer AGAIN, are you with me? From stories all around the web and the increased publicity for resorts, hotels, theme parks and cruises, my guess is that the rest of you are itching for an excuse to leave the BBQ at home this summer and let someone else do the cooking and entertaining…in a location other than your own! While everyone is giving you the types of vacations that look to be most popular this summer, I've decided to leave that up to you (although cruises seem to be the most popular, Carnival and Royal Caribbean must be thrilled.) How about a list of a few great places to find the best travel discounts, packages and rates?
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Travel PR: Summer 2010 Set to Put Vacations Back on the Map
The saying goes, “like mother like daughter” and this has become even more evident in the emerging beauty trend of mothers and daughters opting to get cosmetic surgery procedures together. Something as simple as a little Botox to more in depth procedures like rhinoplasty and face lifts are quickly becoming the procedures done as a family than alone.
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Marketing Cosmetic Surgery Through PR To Mom & Daughter Duos
I like to think of social media as a chameleon. Over the last few years it has shown us how unique it can be yet still be adaptable to almost any situation we utilize it in.
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Forget The Department Stores – Let’s Go Direct To Consumer
In the continued action of fighting childhood obesity, lawmakers seem to be following suit to impose a soda tax for those sugary beverages we love to consume. While the tax is aimed at the beverage companies, there is no doubt that the higher price will be passed onto the consumer
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Beverage PR Communications: Spinning The Soft Drink To Goodness
